Home / Business / Retail / Whole Foods just signaled what its Amazon Prime bonus program will demeanour like — and Kroger should be shocked (AMZN)

Whole Foods just signaled what its Amazon Prime bonus program will demeanour like — and Kroger should be shocked (AMZN)

turkeyWhole Foods’ turkey.Whole Foods

  • Whole Foods is selling turkeys to Amazon Prime members for 50 cents a bruise cheaper than is accessible for other customers. 
  • The understanding is a “sneak preview” of what it will demeanour like when Amazon Prime is Whole Foods’ central rewards program.  
  • Whole Foods also just announced a new turn of cost cuts for all shoppers. 


Whole Foods Market just offering business a divulgence “sneak preview” of what its Amazon Prime Rewards program will demeanour like. 

On Wednesday, the grocery sequence released a new list of cost cuts. While turkey will now cost reduction for all Whole Foods customers, Amazon Prime members will accept an additional 20% off.

Whole FoodsJustin Sullivan/Getty

Starting Wednesday, organic turkey will cost $3.49 per pound, and traditional, non-antibiotic turkey will cost $2.49 per pound. Prime members will be means to buy turkey at $2.99 per bruise and non-antibiotic turkey at $1.99 per pound. 

According to a press release, this offer is a “sneak preview” of what it will be like when Prime becomes the central rewards program of Whole Foods.

“These are the latest new reduce prices in the ongoing formation and creation with Amazon, and we’re just getting started,” John Mackey, Whole Foods’ co-founder and CEO, pronounced in a statement. “In the few months we’ve been operative together, the partnership has proven to be a good fit.”

Shares of Kroger’s fell up to 3.5% on Wednesday after the Prime bonus and other cost cuts were announced, Bloomberg reported.

kr chartMarkets Insider

Amazon’s merger of Whole Foods has been a dicey unfolding for other grocers, generally as e-commerce becomes increasingly critical in the grocery business. Shares of Kroger, Target, Costco, and Walmart all plummeted after the news was announced, with Kroger’s shares attack a three-year low. 

If you’re a Prime member and wish to cash in on the discount, go to Amazon.com/turkey and benefaction the banking from the webpage when you’re checking out. If you’re a Prime member and recently purchased a turkey from Whole Foods at full price, you can go back to the store where you done the squeeze with your receipt and get a store credit. 

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