Tesla’s third-quarter delivery numbers were both considerable — and depressing. The carmaker is on gait to sell 100,000 vehicles in a year for the first time in its 14-year history. But it’s also far, distant behind with the prolongation of its new Model 3 sedan, the automobile that’s ostensible to bring Tesla to the masses and spell the commencement of the finish for gas-powered cars.
Tesla pronounced that it would furnish 1,500 Model 3s in September; it has managed fewer than 300 given the automobile was launched in July.
Getting to 20,000 in monthly prolongation by Dec now seems like a hopeless expectation, as does CEO Elon Musk’s prophecy that Tesla will be production 500,000 vehicles annually by the finish of 2018.
This means that the half-million pre-orders for the Model 3 could go emptied for several years, putting a outrageous series of $1,000 refundable deposits for any new automobile in doubt. That hazard is real, but the markets are unconcerned. Tesla batch is still up 65% in 2017 and the code has lost nothing of its enthralling aura.
But it’s also apparent that for a carmaker that’s been around as prolonged as Tesla shouldbe good at, Tesla isn’t: building vehicles.
So because is Tesla struggling to build the Model 3 on its own admittedly desirous schedule? There are 5 categorical reasons: